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Art Direction Photography

IAMBIC

IAMBIC produces an AI-driven precision fit sneaker. One in every four people don’t fit standard shoes, causing pain, injuries and deformities. With IAMBIC, customers can either have their feet custom measured in the NYC office, or scan and upload their measurements with IAMBIC’s app.

 

We borrowed a few of IAMBIC’s prototypes, and our team got to work creating a few digital assets (images and stop motion) that captured the innovation and urban appeal of the new sneakers.

 

 

  • Design

    Art Direction, Photography, Stop Motion

  • Client

    IAMBIC

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